Project Scope

Brand Identity Design
Brand Packaging Design

Project Detail

Vocalzone is a truly unique brand. Specifically formulated for relief of throat irritation for singers, actors and voice professionals. Vocalzone wanted to build on their cult reputation with a strong, iconic identity and pack redesign that would translate globally and help achieve greater standout at shelf and improve brand recognition. We kept it simple and created a clean dynamic brand identity retaining their hallmark red colour and introducing a striking black circle taking its cue from their iconic black pastille.